Pitney Bowes announced today that MapInfo(R) Stratus(TM), a Software as a Service (SaaS) based solution for publishing and sharing location-based data and services. This service will now be offered in the cloud. According to their press release “this provides internal audiences or external parties with instant access to location intelligence analysis for better understanding customers and building stronger relationships.”
“Visualizing data and analyzing location-based information on interactive maps has enabled us to make better informed decisions about customer service and operational improvements,” said Jay Abrams, Manager of SDA productivity, Pepperidge Farm. “For this reason, we wanted to more quickly and efficiently deliver dynamic mapping applications across the entire enterprise. We selected MapInfo Stratus to provide our executives with location-based analysis when and where they need it, helping them make better decisions about internal business processes and customer needs.”
“As the pioneer of the location intelligence industry, Pitney Bowes Business Insight continues to provide innovative solutions that enable location-based analysis across the enterprise,” said Robert Pipe, Vice President, Product Management & Marketing, Pitney Bowes Business Insight. “To meet our customers’ evolving needs, MapInfo Stratus will provide Web 2.0 interactive mapping analysis in a reliable and secure hosted environment. Being able to more quickly share critical location-based data created in MapInfo Professional via the cloud enables users at all levels of an organization to better understand their customers and to develop deeper, long-term relationships that impact bottom line growth.”
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